Promptwatch, an Amsterdam-based AI search optimization startup, has raised a €6 million seed round led by Seed + Speed Ventures, with participation from Blum Ventures and Arches Capital.
The company said it surpassed €2 million in annual recurring revenue in May 2026, 12 months after launch, after previously raising €1.2 million in pre-seed funding. The funding marks an early milestone for a startup operating in the fast-emerging market for AI search visibility tools.
Promptwatch helps brands and agencies track and improve how they appear in AI-generated answers across platforms including ChatGPT, Claude, and Perplexity. The company says its platform is powered by more than 100 million data points collected daily from AI interactions.
Promptwatch plans to use the new capital to open an office in New York, expand its engineering and go-to-market teams, and accelerate development of its Agentic AI Search Optimization platform.
The company said it surpassed €2 million in annual recurring revenue in May 2026, 12 months after launch, after previously raising €1.2 million in pre-seed funding. The funding marks an early milestone for a startup operating in the fast-emerging market for AI search visibility tools.
Promptwatch helps brands and agencies track and improve how they appear in AI-generated answers across platforms including ChatGPT, Claude, and Perplexity. The company says its platform is powered by more than 100 million data points collected daily from AI interactions.
Promptwatch plans to use the new capital to open an office in New York, expand its engineering and go-to-market teams, and accelerate development of its Agentic AI Search Optimization platform.