Tide Crosses 2 Million Members Worldwide as Fintech Expansion Accelerates

Tide has surpassed 2 million members worldwide, marking a major milestone for the UK-based financial technology company as it expands across international markets and deepens its push into services for small businesses.

The company said growth in India has been particularly strong, with more than 1.1 million small businesses joining the platform since its launch there in December 2022. India is now Tide’s fastest-growing market by member acquisition, highlighting the rising demand for digital financial and administrative tools among small and micro businesses.

The milestone comes months after a strategic investment from TPG in late 2025, in a deal that valued the company at $1.5 billion. The investment underscored investor interest in fintech platforms focused on small and medium-sized enterprises, particularly those expanding beyond core banking into broader business management services.

Founded in the UK, Tide now serves around 900,000 SMEs in its home market, where it says it holds a 15% market share. The company has also facilitated more than £1.75 billion in credit for small businesses in the UK.

Tide’s expansion strategy has focused on building a wider suite of products aimed at reducing administrative burdens for small companies. Its platform now includes accounting and tax tools, payments, payroll, credit products, insurance, savings accounts, and business registration services. Recent launches include Making Tax Digital tools and cash ISA products.

The company is also continuing its European expansion. Following its entry into Germany, Tide launched in France in late 2025 and recently established its European headquarters in Luxembourg. In Germany and France, the company said its credit intermediation services have already disbursed more than €50 million.

Chief Executive Oliver Prill said the growth reflects increasing demand from small businesses for integrated digital services. He also pointed to the company’s investment in artificial intelligence, which Tide says it is using to improve lending decisions and develop tools tailored to SME operations in regulated markets.

Tide now employs more than 2,800 people across the UK, India, Germany, France, Bulgaria, Luxembourg, Lithuania, and Serbia. The company has also expanded its senior leadership team over the past year as it scales internationally and broadens its product offering.

The latest growth figures position Tide among a growing group of fintech firms seeking to become all-in-one operating platforms for small businesses, rather than focusing solely on banking services.